People in the Netherlands are drinking less coffee, but are more willing to spend more for a quality cup of the caffeinated beverage. In liters, the amount of coffee consumed in the Netherlands decreased by roughly 8 percent since 2005. But the amount of money spent on coffee increased by 20 percent, NOS reports based on figures from the Euromonitor.
Nespresso is closing its outlets in Bijenkorf department stores and will be opening its own shops. The last Nespresso outlet in Bijenkorf will close early next year
Amsterdam foursome Mike, Lars, Daan and Hans are taking Kickstarter by storm with their reusable coffee capsule dispenser “Bluecup”. The product gives users the ability to use the Nespresso system with their own coffee capsule, and has reached a pledge total of €21k, representing almost half of the company's target amount with seven days left to go.