Tuesday, 4 December 2018 - 12:50
HUH: New letters on Amsterdam's Museumplein
Only hours after the iconic I Amsterdam letters were removed from the Museumplein, new giant letters appeared in front of the Rijksmuseum. These letters spell out 'HUH', and are Amsterdam artist Pauline Wiersema's way of protesting against the disappearance of I Amsterdam, AT5 reports.
Wiersema designed the letters for Dutch Design Week and put them in use on Monday. According to her, the removal of the I Amsterdam letters will not solve the problem with crowds at all.
"A void has now been created because the logo is gone", she said to the Amsterdam broadcaster. "I wanted to make the transition a bit smoother."