Skip to main content
Home

Main navigation

  • Top stories
  • Health
  • Crime
  • Politics
  • Business
  • Tech
  • Culture
  • Sports
  • Weird
  • 1-1-2
Image
BhffJmTIYAA2EcV
AppMachine at Mobile World Congress in Barcelona 2014 (Picture: Twitter/@AppMachine) - Credit: AppMachine at Mobile World Congress in Barcelona 2014 (Picture: Twitter/@AppMachine)
Business
Innovation
android
AppMachine
basic application
best marketing forces
best product
better marketing
build
CEO
collaboration
data links
demand
Designer
Dutch
Endurance International Group
Heerenveen
innovative technology
international growth
iOS
JavaScript
largest online services provider
million dollar investment
mobile application
programming
programming knowledge
rio de janeiro
San Francisco
shares
shares percentage
Siebrand Dijkstra
small to medium-sized enterprise
SME
software company
software platform
technically superior
trade
Windows Phone
worldwide
Tuesday, February 24, 2015 - 17:15
Share this:
  • facebook
  • twitter
  • linkedin
  • whatsapp
  • reddit

Auto app builder AppMachine takes $15 million investment

Dutch software platform AppMachine received a 15.2 million US dollar investment from one of the largest online services providers, Endurance International Group. The Massachusetts-based investor receives 40 percent of the Heerenveen, Friesland firm's shares in the deal with Endurance having the option to increase share ownership over time, they announced on Tuesday. The deal is worth an estimated 14 million euros as of the announcement's date. AppMachine allows anyone to build mobile applications by themselves for iOS, Android and Windows Phone, and with the investment the company can further expand its international growth ambitions. Beginners without programming knowledge can construct a basic application in just couple of hours. More experienced application designers can use AppMachine to create sophisticated apps including data links and JavaScript and links to web services. "In the past, we have too often seen the best technology defeated by better marketing," CEO of AppMachine Siebrand Dijkstra said of the deal in the company's press release. He states that with the collaboration with Endurance, they now have the best product and the best marketing forces. Endurance was impressed with the innovative technology the Dutch software company provides. Their own research also proved AppMachine to be technically superior compared to its rivals. Both companies believe that there is a tremendous demand worldwide in developing mobile applications for small to medium-sized enterprises. AppMachine was founded in 2011 by Dijkstra and now has more than 150,000 users in 140 countries. The company employs 40 people, with offices in Rio De Janeiro, San Francisco and Heerenveen.

Follow us:

Latest stories

  • Gov't doesn't have to compensate saving tax victims who complained late: Supreme Court
  • Tuesdays, Thursdays popular office times in work-from-home agreements
  • Afsluitdijk renovations to cost €400 mil. more due to errors gov't knew about: report
  • Monkeypox getting closer, but not yet in Netherlands: RIVM
  • Approaching storm triggers Orange warning in Limburg; Supercell, tornado possible in Gelderland
  • NL residents participating in sports less than pre-pandemic; Teenagers most affected

Top stories

  • Staff shortages putting more holiday flights at risk
  • Dutch journalist accused of espionage in Benin
  • PM Rutte survives debate on deleted texts
  • Storm warning intensified: Code orange alert issued for three Dutch provinces
  • Cabinet cutting €2.2 billion from climate, development funds to push into Defense: report
  • PM Rutte's deleted texts can't be recovered; Parliamentary debate today

© 2012-2022, NL Times, All rights reserved.

Footer menu

  • Privacy
  • Contact
  • Partner content