Video: I Amsterdam letters removed from Museumplein

Tourists at the I Amsterdam sign behind the Rijksmuseum
Tourists at the I Amsterdam sign behind the Rijksmuseum. (Photo: Mariordo / Wikimedia Commons)

The red and white 'I Amsterdam' letters were removed from the Museumplein on Monday morning. The removal started at 8:30 a.m. and the letters were taken away on a truck 30 minutes later, Het Parool reports.

The was made by GroenLinks, the largest party in the Dutch capital. According to the party, the slogan has become a symbol of mass tourism. Despite , the proposal was accepted by a majority of the city council. 

The removed letters will now be patched up and will then go on 'tour', visiting a number of events, according to the newspaper.

I Amsterdam letters can , such as in Nieuw-West and Zuidoost.