Maarten Remmers

Halal Fried Chicken's Ramadan ad hides pictures of food during the day
Jun 6 '17 17:10

Restaurant chain Halal Fried Chicken launched a new advertising campaign especially for Ramadan. Thanks to a clever design from ad agency Etcetera, the chain's bus stop ads in Amsterdam are blank during the daylight hours, and show a plate of delicious fried chicken after nightfall - when Muslims who follow Ramadan can break their fast. 

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